I personally believe, that youtube stars are empowered. They are empowered through technology to do what they're passionate about. They upload videos onto a video-sharing network called "youtube" that projects and shares their videos amongst millions of people. The network allows the audience of the videos to like, share, comment and subscribe to these videos. These are the currency of this generation, through this teens felt that social media eventually led to their empowerment, They say that's empowering because they can deliver a verdict instantly. Many "you-tubers" are teens that by the domestic growth of these "likes", "shares" "subscriptions" ..... feel empowered and stand out amongst a group of people. The growth stage over time of like and followers makes these individual recognizable to a greater community and attracts a larger audience to view his youtube channel which later one results in fame.
Media plays a significant role in shaping this situation, It is said that the power of the States/ countries is the military force followed by economic power . In this era the power of media has been added.its a driving force unlike anything the world has ever been exposed to, a tool with a great impact and strength. Countries strengthened and fortified their media and directed to serve its interests and orientations ... Now therefore, became much more powerful than military and economic unity since they don't serve as much as media since it controls and drives numerous amounts of human masses, hence if an individual has control in of this medium or attributes to it significantly and has is more likely to be empowered. Thus why youtube stars are rather empowered than exploited since they have control over this powerful medium.
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